Dot Com Geek Speak @ 200 mph

Now this is the coolest thing ever.  If you didnt get to see any of the buzz surrounding Chris Knight CEO of Ezine Articles today, you missed out. I love everything about whats going on over there.  Here is the jist.  Chris had a press release today that spilled the beans about his new NASCAR race team.  Very chic.  You can read all about it on the Ezine Article blog  http://blog.ezinearticles.com/2009/04/ezinearticles-enters-big-time-racing.html#more-1382, also for a laugh go check out the website at http://EzineArticlesRacing.com/

For anyone out there in cyberspace who knows me or read much of my stuff, you know that I am a big auto racing fan.  I am passionate about it.  I grew up with it and have personally raced for many years. As I mature, (read get older), I appreciate NASCAR greatly for the marketing study it provides as well as the entertainment value for our family.

The new team suprised everyone.  A dot com computer geek quietly starts his own mid-western based team.  What the heck does that have to do with building a home based business or personal development.  Well alot as it turns out. 

The first thing would be to get you hooked up with checking out NASCAR.  I am not an affiliate, I dont make any money at all by encouraging this.  You might though.  One of my passions is lending a hand up to those that are driven to succeed.  The truth behind nascar is  that it is some of the best marketing gunk around.  Not just the NASCAR brand but how the teams function also.  Its big money.  I know a 30 million dollar check might get you a few years with a second tier driver.  Yikes!  You can follow up on some of that stuff  at Jayski’s. (interesting story in iteself a blog just acquired by ESPN)

Ok cool. So NASCAR is a big deal with big marketing dollars, so?  How does that effect me?  Well, aside from following different teams as case studies for marketing there may be other opportunities.  If you are using article marketing to help generate leads for your internet home business in Las Vegas or you are replacing a <a href=“http://www.abundancecreationsecrets.com “>CEO income in Detroit </a> you now can leverage the marketing prowess of NASCAR. Yep.

The way you do that is to tap into article marketing.  If you are not doing asome article marketing now is a great time to start.  Ezine Articles is just one of the vendors you can use but it is an effective way to position yourself as a subject matter expert while at the same time acquiring those all important backlinks.  There is an entire course specificto article marketing coming soon but for now just knowthat you need to produce content.  Good stuff and original.  To leverage the buzz with Ezine Articles you should be posting your stuff over there to take advantage of the new traffic tht will be driven by the buzz. 

So here is the thing.  I dont know for sure if the Ezine Article race team thing is real or an elaborate April fools.  Either way I think it is brilliant.  There are some incongruencies if they are truly are a team that is wanting to eventually take the checkered flag.  But really does it matter?   I mean, I am sure tommorrow we will find out if everyone was duped or not.  If not then lets rock and roll with a new Nascar team built by a computer nerd. SWEET!  If so then lets look under the hood at how this whole buzz was created.

Cant wait.  Shoot me your opinions here or tweet me at http://www.twitter.com/tim_oneill

Personally I think its a con job. Well done Chris.